One of the cleverest advertisements I had ever come across was also the most gross and annoying ads I had ever seen. It was an image of a man digging in his nose on a huge outdoor LED sign next to a busy road. This type of image is something you just cannot miss and the purpose of this gross add were to promote advertising space. The advert simply said; “The sooner you advertise here, the better.” Yes, this advert was completely successful because there was no way you could possibly avoid looking at it and the ad definitely pricked the attention of everyone that passed by. At that moment I just thought; “mmm, clever add” but it never occurred to me that this could be a great and easy going business that just about anyone can start. All you really need is an LED sign and a power connection and anyone can start such a business.
Why outdoor LED signs can be a great business
This can be an incredibly lucrative business with plenty of freedom, after all, how hard is it to promote your marketing services on a daily basis and to simply upload and display business ads? This is a terrific business to start because you can enjoy terrific flexibility and you can expand as wide as you like by simply renting the stand property instead of buying it.
How to start this marketing business
The start can be a bit tricky because these outdoor LED signs aren’t cheap and you will need to develop a good business strategy in order to become profitable. Here are the top steps;
Seek out LED sign locations – The first thing you need to do is find locations to set up your signs. You can sign a rental contract with the government for space next to a busy road or look for homeowners close to busy roads and rent a standing space from them.
Buy and set up LED signs – Now it is time to shop for the best Outdoor LED Signs that is affordable, big, durable and easy to use. There are quite a few different brands on the market so do your research properly before you decide.
Start promoting space – Once your LED signs are set up next to busy roads it is time to start promoting. You can create various promotional ads for yourself and for any business that rents out advertising space on your board.
Why social media is all you need for this type of business
You are selling a service and not an actual product which means you don’t need an e-commerce store, or even a webpage for that matter. This type of business can be successfully promoted on social media sites and it won’t take you long either because your billboards already reach thousands of passerby’s and with social media you cover the rest of the area that doesn’t travel by your boards.…Read More